Nutraceuticals and Herbals

Nutraceuticals & Efficacy:

In the current regulatory world and in view of advancements in scientific technology, it is required to demonstrate that the products (nutraceutical, cosmeceutical and nutricosmetics and all others in the segment) are proven to be efficacious and appropriate for the intended use through scientific studies.

Efficacy investigations are undertaken to validate product performance through the utilization of pertinent assays and models. The primary goal is to ascertain the degree of effectiveness achieved by the product and to substantiate its claims. For instance, a capsule designed to enhance immunity might be confirmed through a significant increase in cytokine secretion, an anti-aging cream could demonstrate improved skin health by augmenting collagen production in skin cells, or a mood enhancer could boost happiness by elevating serotonin production in neuronal cells etc...

Identify the Health Benefit: Define the specific health benefit or claim associated with the nutraceutical product. This could include improving heart health, boosting immune function, promoting joint health, or addressing a particular deficiency.

In Vitro Testing: Perform in vitro (laboratory) testing to assess the product’s potential mechanisms of action. This may include evaluating the antioxidant capacity, anti- inflammatory properties, or other relevant bioactivities of the ingredients.

Animal Studies: Conduct animal studies (preclinical trials) to assess the safety and efficacy of the nutraceutical. These studies help researchers understand how the product behaves in a living organism and whether it produces the desired effects without causing harm.

"Efficacy testing allows us to precisely measure the product’s performance, providing insights into its ability to effectively tackle the issue at hand. The goals to support product claims with strong and meaningful efficacy information."